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Business Directory Platform

A scalable platform to list, discover, and engage with local businesses, integrating analytics, messaging, and payments.

Business ServicesReact.jsNext.jsTailwind CSS
Business Directory Platform

Project Overview

Developed a directory platform with multi-role dashboards (Admin, Business, User). Businesses can manage profiles, track leads, and view analytics. Users can search and connect with services easily. Platform is mobile-responsive, SEO-optimized, built on MERN + Next.js + Tailwind + shadcn, deployed on AWS.

The Challenge

Local businesses lacked visibility and user engagement. Admins needed a unified system for listings,content management,leads, and analytics.

Our Solution

Built a platform with OTP login via Twilio, role-based access, dashboards, messaging, payments, and SEO-friendly profiles to improve engagement and discoverability.

Process & Workflow

  1. 1Analyzed competitor directories and defined MVP features.
  2. 2Designed wireframes and prototypes for dashboards.
  3. 3Built frontend with Next.js, Tailwind CSS, and shadcn components.
  4. 4Developed backend APIs in Node.js and MongoDB.
  5. 5Integrated Twilio for OTP login and messaging.
  6. 6Added Razorpay & Stripe for payment processing.
  7. 7Deployed on AWS with CI/CD setup.
  8. 8Created analytics dashboards for page visits, clicks, and lead tracking.

Results & Impact

  • Beta testers report smoother navigation and easier contact with businesses
  • Early analytics show consistent engagement on top-listed profiles
  • Feedback from business owners indicates clear improvements in profile management

Key Challenges

  • Ensuring scalability with large datasets
  • Optimizing search speed without compromising SEO
  • Integrating multiple services (Twilio, Razorpay, Stripe) reliably

Project Highlights

Multi-role dashboards: Admin, Business, User
OTP-based authentication via Twilio
Advanced search & filter for businesses
Payment integrations: Razorpay & Stripe
Real-time analytics for profile visits and leads
Job application tracking & management
Role-based access control
Responsive & mobile-first design
SEO-optimized profiles

Tools Used

FigmaCanvaPostman

Future Scope

  • AI-driven business recommendations
  • Premium subscription tiers for higher visibility
  • Geolocation-based discovery and notifications
  • CRM integration for scalable lead management

Client Testimonial

We've been testing the platform internally and the initial feedback is promising. The dashboards make it much easier to track listings and engagement.

Hashtags & Keywords

#BusinessDirectory #LocalBusiness #AnalyticsDashboard #CRM #Twilio #SEO #ResponsiveDesign #MERNStack

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